New York Times: Mormon Media Empire Goes More Digital0
source: New York Times September 01, 2010
The Deseret News has been around since the days when Brigham Young led the Mormons to Salt Lake City, and the fastest way to spread news was on a machine called the telegraph.
Now Utah’s oldest continuously published daily is trying to embrace a 21st-century media model.
Emphasizing just how forward-looking its new strategy is, the paper explained the reorganization (how else, you ask?) in a virtual press conference on Twitter on Tuesday.
The Deseret News has laid out an ambitious plan to enhance its digital coverage and begin using a collection of freelance contributors to supplement its news report.
Read the rest of this story at nytimes.com
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